We see differently.
Glasses that get you.
Our mission
We believe that seeing well can also be a form of self-expression. We create high-quality, affordable eyewear in vibrant designs to enhance visual well-being and reflect the unique style of those who choose us.
Our vision
We aim to be the leading brand for reading glasses, blue-light-filter glasses, and sunglasses—eyewear that not only improves vision but also complements your lifestyle.
Our values
Attitude: We are driven by positive energy, creative courage, and a freestyle spirit.
Accessibility: Quality and design for all eyes.
Function meets design: Each model addresses a visual need without compromising aesthetics.
Happiness: We believe in color as a source of well-being.
Perspektiv is a brand for people who express themselves through color, design, and the small gestures of everyday life. We create eyewear with personality,designed to accompany you and reflect who you are.
Our range involves styles for adults and children: Reading glasses, with blue light filter for screensand sunglasses. Always with comfortable materials and an attitude that moves away from the conventional.
At Perspektiv we don't believe in neutral, invisible, or boring. We create collections full of vibrant colors, current styles and affordable prices, keeping up with trends without losing functionality.
Each pair of glasses are designed for those who want to show themselves as they are: spontaneous, cheerful, daring.
Nordic Projekt was born from a conversation between two born entrepreneurs determined to bring real value to both pharmacies & finish customers:
Andreas and Jonna, a Swedish-American couple with 15 years of experience building related companies in the pharmaceutical sector.
Together, they began to develop the idea that a fusion of our pharmaceutical industry expertise and trfinish insight, combined with functionality, could bring revolutionary improvements to the OTC (over-the-counter) product market.
We knew we could do better than cluttered displays and a frustrating sales process for salespeople and customers alike. And we also knew it was possible to offer better-designed eyewear that protected our customers’ eyes. For example, why shouldn’t all eyeglasses include a blue light filter to shield eyes from harmful screen exposure? (Spoiler alert: today, all our eyeglasses come with one.)
And now, we take a step forward in our innovative spirit, focusing on sustainability.